# Fruché

> Fruché is a ready-to-wear label based in Lagos, Nigeria, started in 2014. Behind the label: Frank Aghuno. Known for playful, sensual womenswear drawing on Igbo culture and precolonial feminism, often trimmed with feathers.

- Canonical: https://thecastindex.com/designers/fruche
- Country guide: https://thecastindex.com/houses/nigerian-designers
- Facts checked: 2026-10-22
- Author: Kaiser Khan (Founder & Editor)

## Quick facts

- Behind the label: Frank Aghuno
- Based: Lagos, Nigeria
- Since: 2014
- Focus: Ready-to-wear
- Makes: Womenswear ready-to-wear and occasionwear, made in small batches
- Trained: Finance at the University of Lagos; no formal fashion training
- Instagram: https://www.instagram.com/fruche.official/

## Who is behind Fruché?

Frank Aghuno founded Fruché in Lagos in 2014 while studying finance at the University of Lagos, with no formal fashion training; the name joins Frank with Uche, one of his Igbo names, the V&A notes. His womenswear sets out to show that feminism was present in precolonial Nigeria rather than imported from Europe, and feathers recur as a nod to the bird of creation. In 2023 the V&A acquired a black lace dress from Free Spirits II, his Spring/Summer 2020 collection, trimmed with ostrich feathers dyed to look like flames and inspired by the Igbo Agbogho Mmuo maiden-spirit performances. To manage costs, collections are made in small batches once orders arrive. Fruché first showed at Lagos Fashion Week in 2014 and was on its schedule again in 2024 and 2025.

## Timeline

- 2014: Frank Aghuno founds Fruché and first shows at Lagos Fashion & Design Week. (source: https://lagosfashionweek.ng/designers/fruche)
- 2023: The V&A acquires a feather-trimmed lace dress from Free Spirits II (SS20). (source: https://collections.vam.ac.uk/item/O1733385/)
- 26 October 2024: Shows at Lagos Fashion Week. (source: https://lagosfashionweek.ng/event-schedule/fashion-week-2024)
- 30 October 2025: Shows at Lagos Fashion Week. (source: https://lagosfashionweek.ng/event-schedule/fashion-week-2025)

## Sources

- [Lagos Fashion Week — Fruché designer profile](https://lagosfashionweek.ng/designers/fruche) — checked 2026-10-22
- [V&A — Fruché ‘Oku’ dress, Spring/Summer 2020, T.7-2023](https://collections.vam.ac.uk/item/O1733385/) — checked 2026-10-22
- [Lagos Fashion Week — 2024 event guide (23–27 October 2024)](https://lagosfashionweek.ng/event-schedule/fashion-week-2024) — checked 2026-10-22
- [Lagos Fashion Week — 2025 event guide (29 October–2 November 2025)](https://lagosfashionweek.ng/event-schedule/fashion-week-2025) — checked 2026-10-22