# Sana Safinaz

> Sana Safinaz is a ready-to-wear label based in Pakistan, started in 1989. Behind the label: Sana Hashwani and Safinaz Muneer. Known for a house that runs from unstitched fabric and prêt to bridal couture.

- Canonical: https://thecastindex.com/designers/sana-safinaz
- Country guide: https://thecastindex.com/houses/pakistani-designers
- Facts checked: 2026-10-25
- Author: Kaiser Khan (Founder & Editor)

## Quick facts

- Behind the label: Sana Hashwani and Safinaz Muneer
- Based: Pakistan
- Since: 1989
- Focus: Ready-to-wear
- Makes: Prêt, diffusion, bridal couture, unstitched fabric, accessories and footwear
- Official site: https://www.sanasafinaz.com

## Who is behind Sana Safinaz?

Sana Hashwani and Safinaz Muneer established Sana Safinaz in 1989. Run through SSFR (Pvt.) Limited, the house now spans prêt, diffusion and bridal couture alongside unstitched fabric, accessories and footwear, and in 2013 it opened a chain of retail outlets across Pakistan, according to its own history. It closed LAAM Fashion Week’s Kaleidoscopic Karachi showcase in September 2026 with Mastaani, a luxury couture and festive collection walked by 20 models, with Javeria Hanif as showstopper in a black veil, a heavily embellished gold blouse and a red dupatta, Pakistan & Gulf Economist reported.

## Timeline

- 1989: Sana Hashwani and Safinaz Muneer establish the label. (source: https://www.sanasafinaz.com/pk/about-us)
- 2013: Opens a chain of retail outlets across Pakistan. (source: https://www.sanasafinaz.com/pk/about-us)
- September 2026: Closes LFW Presents: Kaleidoscopic Karachi with Mastaani. (source: https://www.pakistangulfeconomist.com/2026/09/29/laam-fashion-week-lands-in-karachi-for-its-first-edition-outside-lahore-with-lfw-presents-kaleidoscopic-karachi)

## Sources

- [Sana Safinaz — About us](https://www.sanasafinaz.com/pk/about-us) — checked 2026-10-25
- [Pakistan & Gulf Economist — LFW Presents: Kaleidoscopic Karachi (29 September 2026)](https://www.pakistangulfeconomist.com/2026/09/29/laam-fashion-week-lands-in-karachi-for-its-first-edition-outside-lahore-with-lfw-presents-kaleidoscopic-karachi) — checked 2026-10-25