Designers / Nigeria · Ready-to-wear
Fruché
Frank Aghuno
Fruché is a ready-to-wear label based in Lagos, Nigeria, started in 2014. Behind the label: Frank Aghuno. It is known for playful, sensual womenswear drawing on Igbo culture and precolonial feminism, often trimmed with feathers. Latest milestone on record (30 October 2025): Shows at Lagos Fashion Week.
Quick facts
Fruché at a glance
- Behind the label
- Frank Aghuno
- Based
- Lagos, Nigeria
- Since
- 2014
- Focus
- Ready-to-wear
- Makes
- Womenswear ready-to-wear and occasionwear, made in small batches
- Trained
- Finance at the University of Lagos; no formal fashion training
- @fruche.official ↗
The person and the label
Who is behind Fruché?
Frank Aghuno founded Fruché in Lagos in 2014 while studying finance at the University of Lagos, with no formal fashion training; the name joins Frank with Uche, one of his Igbo names, the V&A notes. His womenswear sets out to show that feminism was present in precolonial Nigeria rather than imported from Europe, and feathers recur as a nod to the bird of creation. In 2023 the V&A acquired a black lace dress from Free Spirits II, his Spring/Summer 2020 collection, trimmed with ostrich feathers dyed to look like flames and inspired by the Igbo Agbogho Mmuo maiden-spirit performances. To manage costs, collections are made in small batches once orders arrive. Fruché first showed at Lagos Fashion Week in 2014 and was on its schedule again in 2024 and 2025.
Timeline
Fruché, dated
More from Nigeria
Other Nigeria labels to know
- Lisa Folawiyo Ready-to-wear · since 2005
- Orange Culture Menswear · since 2011
- Kenneth Ize Textile heritage · since 2013
- Lagos Space Programme Textile heritage · since 2018
- Tokyo James Menswear · since 2015
- IAMISIGO Textile heritage · since 2009
- Emmy Kasbit Menswear · since 2014
- Bloke Streetwear and contemporary · since 2015
- NKWO Slow and sustainable · since 2012
- Andrea Iyamah Ready-to-wear · since 2011
- Ejiro Amos Tafiri Ready-to-wear · since 2010
Read the full Nigeria guide, with the method behind it and where to see the work in person.
Sources
Sources
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Quick answers
Fruché, answered
Who is behind Fruché?
- Frank Aghuno. Fruché is a ready-to-wear label based in Lagos.
When was Fruché founded?
- 2014, according to the sources listed on this page.
What does Fruché make?
- Womenswear ready-to-wear and occasionwear, made in small batches. It is known for playful, sensual womenswear drawing on Igbo culture and precolonial feminism, often trimmed with feathers.
Where did the designer of Fruché train?
- Finance at the University of Lagos; no formal fashion training.