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Modelling · Safety

Is this modelling agency legit?

A legitimate modelling agency earns commission when it books you work — it does not charge you to join, test shoot or “secure a spot”, does not guarantee work or pay, does not insist on its own photographer and does not rush you to sign. Verify any scout on the agency’s own website before sending photos or personal details.

Editorial scene · AI-generated illustration

Warning signs

What are the signs of a modelling scam?

Source: US Federal Trade Commission ↗
  1. 01

    They ask you to pay

    Real agencies don’t charge for a test shoot, your photographs or to “secure your spot”. They’re paid after the client pays, and the contract states their percentage.

  2. 02

    They guarantee work

    Bookings are irregular even for successful models. No legitimate agency can promise jobs.

  3. 03

    They promise big pay

    Earnings vary widely. A guaranteed salary is a reason to walk away.

  4. 04

    You must use their photographer

    Some agencies have photographers they work with, but using them should never be a condition of getting work.

  5. 05

    They rush you to sign

    Take time to check the company before giving money or personal details. A genuine offer will still stand tomorrow.

  6. 06

    Big claims, no track record

    An established agency can show the models and clients it works with. No website, or no verifiable clients, is a red flag.

Verify before you send anything

What do real agencies say about scouts and payments?

In the agencies’ own words, from their application and warning pages. Always reach an agency through the website you found yourself, not a link in a message.

The law, by country

Can a modelling agency charge you to join?

Not in the UK: agencies cannot charge fashion and photographic models an upfront fee for finding work. Elsewhere, the rules we could verify are below.

Indonesia

  • Under the Manpower Act (Law 13 of 2003), a child is anyone under 18, and employers may not employ children except in the cases the Act sets out (Articles 1 and 68). JDIH BPK — UU No. 13 Tahun 2003 tentang Ketenagakerjaan ↗
  • A child may work to develop their talents and interests only under the direct supervision of a parent or guardian, for no more than three hours a day, and in conditions that do not disturb their development or school time (Article 71). JDIH BPK — UU No. 13 Tahun 2003, Article 71 ↗
  • Ministerial Decree KEP.115/MEN/VII/2004 adds that, for children under 15, the employer needs a written agreement with the parent or guardian, work must be outside school hours and capped at three hours a day and 12 a week, and a parent or guardian must be on site. Any employer using children for this kind of work must notify the local manpower office at least 14 days beforehand. The decree does not name modelling specifically. JDIH Kemnaker — KEP.115/MEN/VII/2004 ↗
  • No one may involve a child in the worst forms of child labour, which the Act defines to include producing pornography (Article 74). JDIH BPK — UU No. 13 Tahun 2003, Article 74 ↗
  • We found no Indonesian rule written specifically for modelling agency fees. The Manpower Act lets licensed private job-placement agencies charge placement fees only to employers and to workers in categories set by ministerial decree (Article 38). Whether an agency counts as a placement agency depends on how it operates. JDIH BPK — UU No. 13 Tahun 2003, Article 38 ↗
  • An employer hiring foreign workers must have a foreign-worker plan approved by central government, and individuals may not employ foreign workers (Article 42 of the Manpower Act, as amended by Law 6 of 2023). JDIH BPK — UU No. 6 Tahun 2023 (Cipta Kerja) ↗

Australia

China

  • The Labour Law bars employers from recruiting anyone under 16. Arts, sports and special-craft units that recruit under-16s must follow state rules and protect the child’s right to compulsory education (Article 15). MOHRSS — Labour Law of the PRC ↗
  • Workers aged 16 and 17 are “juvenile workers” with special protection: they may not be given mining, toxic or other prohibited heavy work, and employers must give them regular health checks (Articles 58, 64 and 65). MOHRSS — Labour Law of the PRC ↗
  • The Provisions on the Prohibition of Using Child Labour (State Council Decree 364) bar any organisation or individual from finding work for under-16s. The fine is 5,000 yuan per child, and a job agency that does so loses its licence (Articles 2 and 7). MOHRSS — Provisions on the Prohibition of Using Child Labour ↗
  • Arts and sports units may recruit under-16 professional performers and athletes with a parent’s or guardian’s consent, and must protect their health and compulsory education (Article 13). The provisions do not mention modelling, so it is unclear whether modelling falls within this exception. MOHRSS — Provisions on the Prohibition of Using Child Labour ↗
  • Under the Minors Protection Law (2020 revision), no one may recruit under-16s unless state rules allow it. Children may take part in performances and programme production only with a parent’s or guardian’s consent, and organisers must protect their rights (Article 61). Ministry of Justice — Minors Protection Law of the PRC ↗
  • The Advertising Law bars using children under ten as advertising endorsers. An endorser is someone other than the advertiser who recommends or vouches for a product in their own name or image (Articles 2 and 38). Shanghai Administration for Market Regulation — Advertising Law (2021) ↗
  • We found no national rule written specifically for modelling agency fees. Licensed job intermediaries may not give false job information, hold workers’ identity documents or take deposits from them (Employment Promotion Law, Articles 40 and 41). It is unclear whether a given modelling agency counts as a job intermediary. MOHRSS — Employment Promotion Law of the PRC ↗

Denmark

France

Germany

  • Employing children — under 15, or still in full-time compulsory schooling — is prohibited, except where the supervisory authority grants an exception for events. Jugendarbeitsschutzgesetz § 5 ↗
  • On application, the authority may allow children to take part in advertising events and film and photo shoots for limited hours (up to two hours a day for ages 3–6, three hours for older children), with written parental consent and a medical certificate no more than three months old. Jugendarbeitsschutzgesetz § 6 ↗
  • A private placement agent may charge a jobseeker only if a job actually results, must agree the fee in writing, and may not demand or accept advance payments. SGB III § 296 ↗
  • For placing photo models, advertising models and mannequins in employment, the agent’s fee is capped at 14 per cent of the model’s pay including VAT, or 18 per cent for jobs of up to seven days. Vermittler-Vergütungsverordnung § 2 ↗

India

Italy

Japan

  • Under the Employment Security Act, a job-placement business that charges for its services needs a licence from the Minister of Health, Labour and Welfare (Article 30). MHLW — 職業紹介事業の業務運営要領 第1 (placement business guidelines, Chapter 1: overview) ↗
  • The ministry’s guidance lists “model” (someone who appears in fashion shows or other events, or is photographed for newspapers, magazines and the like) among the few occupations for which a licensed placement business may charge the job-seeker, under a fee table it must disclose, plus for now an application fee of up to ¥710 per application. It may take no other fee in connection with placement. We could not confirm from the agencies’ own pages whether any agency listed here operates as a licensed placement business. MHLW — 職業紹介事業の業務運営要領 第6 手数料 (placement business guidelines, Chapter 6: fees) ↗
  • The Labour Standards Act bars employing a child until the end of the first 31 March after their 15th birthday. With permission from the relevant government office, children of 13 and over may do light work outside school hours, and younger children may work in film production and theatre; the employer must keep a school head’s certificate and a parent’s or guardian’s consent, and these children may not work between 8pm and 5am (Articles 56, 57 and 61). The Act does not mention modelling and applies only where a child is employed. Japanese Law Translation — Labor Standards Act (Act No. 49 of 1947) ↗
  • The National Consumer Affairs Center warns of talent and model contract problems, mostly among women in their teens and twenties, now often starting from online auditions and social media ads. It advises checking what the work involves and whether you must pay, avoiding contracts on the spot, and calling the 188 consumer hotline; cooling-off may be possible in some cases. National Consumer Affairs Center of Japan — タレント・モデル契約のトラブルにご注意! (updated 12 December 2023) ↗
  • The Japan Modeling Agencies Association, an industry body rather than a regulator, says its members’ scouts show a company business card and a JMAA ID card, explain lesson and photo costs and cooling-off rights, never sign contracts on the spot, never push beauty devices, cosmetics or salons, and never charge high registration fees on a promise of fame. A minor’s contract needs a guardian’s consent form. JMAA — モデルスカウトに関して (On model scouting) ↗

Malaysia

  • Anyone who acts as an intermediary to find work for a job seeker must be licensed under the Private Employment Agencies Act 1981; recruiting without a licence carries a fine of up to RM200,000, up to three years in prison, or both. JTKSM’s guidance does not say whether modelling agencies fall within the Act. JTKSM — Private employment agency FAQ ↗
  • A licensed agency may charge a job seeker a registration fee of no more than RM30 for work in Malaysia, and a placement fee of no more than 25% of the first month’s basic wage once a job offer is accepted. If the employer pays the placement fee, the agency cannot also claim it from the job seeker. Private Employment Agencies Act 1981 (Act 246), ss. 14A–14B and First Schedule ↗
  • Charging more than these fees, or knowingly deceiving a job seeker with false information, is an offence carrying a fine of up to RM50,000, up to one year in prison, or both. JTKSM — Private employment agency FAQ ↗
  • No one under 18 may take part in any public entertainment (the Act’s definition covers exhibitions and performances open to the public, and performances filmed for public exhibition) unless the Director General of Labour has issued a licence to the person employing them. The Act does not mention modelling by name. Children and Young Persons (Employment) Act 1966 (Act 350), s. 7 ↗

Singapore

  • Anyone who places job seekers with employers in Singapore needs an employment agency licence from the Ministry of Manpower. MOM’s guidance does not mention modelling agencies, so it is unclear whether an agency that books models for freelance jobs is covered. Ministry of Manpower — Who needs an employment agency licence ↗
  • A licensed employment agency may charge a job seeker no more than one month’s salary for each year of the employment contract, capped at two months’ salary, and must issue an itemised receipt for any fee. Employment Agencies Rules 2011, rule 12 ↗
  • If the employer fails to employ you, or ends the job within six months for reasons other than those the rules list, a licensed agency must refund at least half of the fees you paid. Employment Agencies Rules 2011, rule 13 ↗
  • You can check whether an employment agency is licensed, and see agencies under revocation, suspension or surveillance, on MOM’s EA Directory. Ministry of Manpower — EA Directory ↗
  • Children aged 13 to under 15 may only do light work in non-industrial settings; young persons aged 15 to under 16 may work in non-industrial settings. MOM’s page does not refer to modelling specifically. Ministry of Manpower — Employing young persons and children ↗
  • The Consumer Protection (Fair Trading) Act protects consumers against unfair trade practices such as misleading representations or false claims, and CASE is the first point of contact for consumer complaints. CCS — About fair trading practices ↗

South Africa

South Korea

Spain

  • Under-16s may not be employed, and their participation in public shows may be authorised by the labour authority only in exceptional cases, in writing and for specific events, where it does not endanger their health or development. Estatuto de los Trabajadores, art. 6 (BOE) ↗

Sweden

  • Employers may not let children under 13 work, except very light work or with a permit from the Swedish Work Environment Authority to perform in cultural or artistic activities or at sports or advertising events. Arbetsmiljöverket — AFS 2023:2, chapter 8 ↗
  • Employers hiring children under 13 for such work must apply for a permit, and the authority asks for applications at least eight weeks before work starts. No permit is needed for 13- to 17-year-olds working as performers or extras, though the authority can rule on their hours. Arbetsmiljöverket — permits for minors’ performances ↗

Thailand

United Arab Emirates

  • The UAE Labour Law prohibits employing anyone under 15, and the Ministry of Human Resources and Emiratisation does not issue work permits below that age (Article 5 of Federal Decree-Law No. 33 of 2021, as summarised by the government portal). UAE Government portal — Employment and training of minors ↗
  • Juveniles aged 15 to 18 may work only under a ministry work permit. The permit needs written consent signed by a parent or guardian, a medical certificate of fitness for the work and a ministry-approved contract. Juveniles may not work at night or in dangerous or harmful jobs. The page does not mention modelling specifically. UAE Government portal — Employment and training of minors ↗
  • The government portal says charging recruitment fees to prospective employees is illegal, and that recruitment, travel and residence-permit costs are borne by the employer. We found no rule written specifically for modelling agency fees, and the page does not say how this applies to agencies representing freelance models. UAE Government portal — Protection of workers’ rights ↗
  • Federal Law No. 3 of 2016 on child rights (Wadeema’s Law) protects children against all forms of negligence, exploitation and physical and psychological abuse. The government’s summary does not mention modelling. UAE Government portal — Children’s safety ↗

United Kingdom

United States

If it has already happened

What should I do if I paid a fake agency?

  • Contact your bank or payment provider immediately and keep every message, receipt and profile link.
  • UK: complain about a recruitment agency to the Fair Work Agency. GOV.UK guidance ↗
  • US: report it to the Federal Trade Commission. FTC — modelling scams ↗

Next steps

Apply the safe way.

FAQ

Scams, answered

Do real modelling agencies charge a fee to sign you?

No. The US Federal Trade Commission says real agencies will not ask you to pay for a test shoot, photographs or to secure a job, and are paid after the client pays. In the UK, agencies cannot charge fashion and photographic models an upfront fee for finding work.

How do I check a modelling scout is real?

Find the agency’s own website independently, then contact the agency through the details published there. Several agencies publish their official email domain or office numbers and say they never ask for payment or nude or lingerie photos.

Is it a scam if an agency says I must use their photographer?

It is a warning sign. The FTC says agencies should not make using their photographers a condition of getting work.

What should I do if I paid a fake modelling agency?

Contact your bank or payment provider straight away, keep every message and receipt, and report it — in the UK to the Fair Work Agency about recruitment agencies, and in the US to the FTC.