ISSUE

Quick facts

ISSUE at a glance

Behind the label

Founded by the designer known as Roj

Based

Bangkok, Thailand

Since

1999

Focus

Ready-to-wear

Makes

Ready-to-wear

Instagram

@issuethailand ↗

The person and the label

Who is behind ISSUE?

ISSUE opened at Siam Square in Bangkok in 1999, Brand Buffet reported for its 20th anniversary, and is known for one-off prints, bright colour and references drawn from travel and tribal dress. It was one of ten Thai labels on the main runway at Bangkok International Fashion Week 2026. Its old web address now serves unrelated content, so follow the label through Instagram.

Timeline

ISSUE, dated

1. 1999Opens at Siam Square, Bangkok. Source ↗
2. September 2019Marks 20 years with an anniversary show. Source ↗
3. October 2026Shows on the main runway at Bangkok International Fashion Week 2026. Source ↗

More from Thailand

Other Thailand labels to know

• DISAYA Ready-to-wear · since 2005
• SRETSIS Ready-to-wear · since 2002
• ASAVA Couture and eveningwear · since 2008
• MILIN Ready-to-wear · since 2009
• PAINKILLER Atelier Menswear
• Greyhound Original Menswear · since 1980
• BOYY Accessories · since 2006
• Jim Thompson Textile heritage · since 1951
• Atelier Pichita Textile heritage · since 1980
• Wonder Anatomie Ready-to-wear · since 2009
• TUBE GALLERY Couture and eveningwear

Read the full Thailand guide, with the method behind it and where to see the work in person.

Sources

Sources

1. Brand Buffet — 20 years of ISSUE (September 2019) checked 22 October 2026
2. Naew Na — ISSUE at BIFW 2025 checked 22 October 2026
3. Siam Paragon — BIFW 2026 press release (14 October 2026) checked 22 October 2026

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