Designers / Malaysia · Textile heritage
Tanoti
Social enterprise; creative director Fitri Nasaruddin
Tanoti is a textile heritage label based in Kuching. Behind the label: Social enterprise; creative director Fitri Nasaruddin. It is known for Sarawak songket and pua kumbu, woven with artisan communities. Latest milestone on record (6 August 2026): Stages its first solo runway, SUMMITS, at KL Fashion Week.
Quick facts
Tanoti at a glance
- Behind the label
- Social enterprise; creative director Fitri Nasaruddin
- Based
- Kuching, Malaysia
- Focus
- Textile heritage
- Makes
- Songket, pua kumbu and other woven crafts, made into clothing and accessories
- Official site
- tanoticrafts.com ↗
- @tanoticrafts ↗
The person and the label
Who is behind Tanoti?
Tanoti is a Kuching social enterprise rather than a single designer’s label: it says it works with more than 800 artisans in 30 communities on songket, pua kumbu and other crafts. Accounts of its start differ between a 2008 weaving workshop and a 2012 brand launch. It staged its first solo runway at KL Fashion Week 2026.
Timeline
Tanoti, dated
More from Malaysia
Other Malaysia labels to know
- Bernard Chandran Couture and eveningwear · since 1993
- House of Toi Couture and eveningwear · since 1989
- Jimmy Choo (the shoemaker) Accessories · since 1986
- Khoon Hooi Ready-to-wear · since 1999
- Melinda Looi Couture and eveningwear
- Rizman Ruzaini Couture and eveningwear · since 2005
- Fiziwoo Ready-to-wear
- Alia Bastamam Ready-to-wear · since 2011
- Behati Textile heritage · since 2018
- Innai and Innai Red Textile heritage · since 2003
- Hatta Dolmat Slow and sustainable
Read the full Malaysia guide, with the method behind it and where to see the work in person.
Sources
Sources
Represent Tanoti and spotted an error? Send a correction with a link to the record.
Quick answers
Tanoti, answered
Who is behind Tanoti?
- Social enterprise; creative director Fitri Nasaruddin. Tanoti is a textile heritage label based in Kuching.
What does Tanoti make?
- Songket, pua kumbu and other woven crafts, made into clothing and accessories. It is known for Sarawak songket and pua kumbu, woven with artisan communities.