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Designers / Pakistan · Couture and eveningwear

Hussain Rehar

Hussain Rehar is a couture and eveningwear label based in Lahore, Pakistan, started in 2017. Behind the label: Hussain Rehar. It is known for vivid, high-contrast colour across prêt, formals and bridal, and a running argument for Lahore’s craft. Latest milestone on record (24 October 2026): Jugnu Studios by Hussain Rehar closes the designer act on day two of LAAM Fashion Week Season II.

Quick facts

Hussain Rehar at a glance

Behind the label
Hussain Rehar
Based
Lahore, Pakistan
Since
2017
Focus
Couture and eveningwear
Makes
Prêt, luxury prêt, formals, bridal and menswear, with the sister labels Jeevan and Jugnu
Trained
Fashion design, Pakistan Institute of Fashion and Design
Official site
hussainrehar.com ↗

The person and the label

Who is behind Hussain Rehar?

Hussain Rehar, a graduate of the Pakistan Institute of Fashion and Design, founded his Lahore label on 23 August 2017. It now spans prêt, formals, bridal and menswear, with the sister labels Jeevan and Jugnu, and was nominated for Rising Talent at the Lux Style and Hum Style Awards. In May 2026 he showed Lahore — A Knot in South Asia’s Loom at an invitation-only event at Château St George during the Cannes Film Festival, a collection Dawn Images described as celebrating Lahore as a source of craft. LAAM Fashion Week chose him for its first solo LFW Presents showcase in February 2026: more than 60 looks, mostly bridal, in crimson and burgundy velvet with gold, staged in front of Islamia College and directed by Fahad Hussayn. Jugnu Studios by Hussain Rehar closes the Season II designer act on 24 October 2026.

Timeline

Hussain Rehar, dated

  1. 23 August 2017Founds his label. Source ↗
  2. February 2026Stages the first LFW Presents solo showcase at Islamia College, Lahore. Source ↗
  3. 15 May 2026Shows Lahore — A Knot in South Asia’s Loom at Château St George during the Cannes Film Festival. Source ↗
  4. 24 October 2026Jugnu Studios by Hussain Rehar closes the designer act on day two of LAAM Fashion Week Season II. Source ↗

More from Pakistan

Other Pakistan labels to know

Read the full Pakistan guide, with the method behind it and where to see the work in person.

Sources

Sources

  1. Hussain Rehar — About us checked 25 October 2026
  2. Dawn Images — Five designers from Lahore we want to see in Karachi (17 June 2022) checked 25 October 2026
  3. Dawn Images — LFW Presents opens with Hussain Rehar (February 2026) checked 25 October 2026
  4. Dawn Images — Hussain Rehar heads to Cannes (15 May 2026) checked 25 October 2026
  5. LAAM Fashion Week — Season II schedule and line-up checked 25 October 2026

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Quick answers

Hussain Rehar, answered

Who is behind Hussain Rehar?

Hussain Rehar. Hussain Rehar is a couture and eveningwear label based in Lahore.

When was Hussain Rehar founded?

2017, according to the sources listed on this page.

What does Hussain Rehar make?

Prêt, luxury prêt, formals, bridal and menswear, with the sister labels Jeevan and Jugnu. It is known for vivid, high-contrast colour across prêt, formals and bridal, and a running argument for Lahore’s craft.

Where did the designer of Hussain Rehar train?

Fashion design, Pakistan Institute of Fashion and Design.