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Designers / Brazil · Slow and sustainable

Osklen

Oskar Metsavaht

Osklen is a slow and sustainable label based in Rio de Janeiro, started in 1989. Behind the label: Oskar Metsavaht. It is known for urban and beachwear from Rio, tied to its founder’s sustainability work. Latest milestone on record (14 April 2026): Opens the first Rio Fashion Week, at the former British Embassy in Rio.

Oskar Metsavaht, studio portrait, September 2017
Photo: Contato - OM.art · CC BY-SA 4.0 · Wikimedia Commons

Quick facts

Osklen at a glance

Behind the label
Oskar Metsavaht
Based
Rio de Janeiro, Brazil
Since
1989
Focus
Slow and sustainable
Makes
Menswear, womenswear, swimwear and footwear
Trained
Trained as a doctor
Official site
osklen.com ↗

The person and the label

Who is behind Osklen?

Oskar Metsavaht was a 25-year-old doctor on a 1986 Aconcagua expedition before he turned to clothing; Brazil Journal dates Osklen to 1989, though a 2011 UN News item gives 1997. He also founded Instituto-E, a Rio non-profit for sustainable development, and UNESCO named him a Goodwill Ambassador in 2011. In February 2026 Osklen co-created the Brazilian team’s Winter Olympics ceremony uniforms with Moncler, in recycled nylon, and in April it opened the first Rio Fashion Week with 36 looks it called a tribute to Rio.

Timeline

Osklen, dated

  1. 1989Osklen is founded. Source ↗
  2. May 2011Oskar Metsavaht is named a UNESCO Goodwill Ambassador. Source ↗
  3. February 2026Co-creates the Brazilian team’s Winter Olympics ceremony uniforms with Moncler. Source ↗
  4. 14 April 2026Opens the first Rio Fashion Week, at the former British Embassy in Rio. Source ↗

More from Brazil

Other Brazil labels to know

Read the full Brazil guide, with the method behind it and where to see the work in person.

Sources

Sources

  1. Brazil Journal — Osklen and Moncler (8 February 2026) checked 22 October 2026
  2. UN News — UNESCO names three Brazilian Goodwill Ambassadors (23 May 2011) checked 22 October 2026
  3. Correio da Manhã (Folhapress) — Rio Fashion Week returns (13 April 2026) checked 22 October 2026
  4. Osklen — international store (official site) checked 22 October 2026

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Quick answers

Osklen, answered

Who is behind Osklen?

Oskar Metsavaht. Osklen is a slow and sustainable label based in Rio de Janeiro.

When was Osklen founded?

1989, according to the sources listed on this page.

What does Osklen make?

Menswear, womenswear, swimwear and footwear. It is known for urban and beachwear from Rio, tied to its founder’s sustainability work.

Where did the designer of Osklen train?

Trained as a doctor.