When was Sejauh Mata Memandang founded?

2014, according to the sources listed on this page.

What does Sejauh Mata Memandang make?

Clothing and textiles, with a clothing take-back programme. It is known for hand-drawn, stamped and woven batik coloured with plant dyes.

Designers / Indonesia · Slow and sustainable

Sejauh Mata Memandang

Chitra Subyakto

Sejauh Mata Memandang is a slow and sustainable label based in Jakarta, started in 2014. Behind the label: Chitra Subyakto. It is known for hand-drawn, stamped and woven batik coloured with plant dyes. Latest milestone on record (October 2026): Listed among the designers of Jakarta Fashion Week 2027.

By Kaiser Khan, Founder & Editor · Facts checked 22 October 2026 · Editorial policy

Indonesian fashion designers to know ↗ Desainer Indonesia yang perlu dikenal ↗ All designers by country ↗

Quick facts

Sejauh Mata Memandang at a glance

Behind the label: Chitra Subyakto
Based: Jakarta, Indonesia
Since: 2014
Focus: Slow and sustainable
Makes: Clothing and textiles, with a clothing take-back programme
Official site: sejauh.com ↗
Instagram: @sejauh_mata_memandang ↗

The person and the label

Who is behind Sejauh Mata Memandang?

Chitra Subyakto founded Sejauh Mata Memandang in Jakarta in 2014 on circular, slow-fashion principles. The label works with hand-drawn, stamped and woven batik, uses plant dyes such as Strobilanthes cusia and runs a clothing take-back programme, according to its own site.

Timeline

Sejauh Mata Memandang, dated

2016Chitra Subyakto wins Best Costume Design at the Indonesian Film Festival for Athirah. Source ↗
2024Launches Studio Sejauh. Source ↗
March 2025Certified as a B Corp. Source ↗
October 2026Listed among the designers of Jakarta Fashion Week 2027. Source ↗

Other Indonesia labels to know

BIYAN Couture and eveningwear · since 1984
Sebastian Gunawan Couture and eveningwear · since 1993
Sapto Djojokartiko Couture and eveningwear · since 2007
Didit Hediprasetyo Couture and eveningwear · since 2010
Tex Saverio Couture and eveningwear
TOTON Ready-to-wear · since 2012
PEGGY HARTANTO Ready-to-wear · since 2012
Rinaldy A. Yunardi Accessories · since 1996
Dian Pelangi Modest fashion
Ghea Panggabean Textile heritage · since 1980
BINhouse Textile heritage · since 1986

Read the full Indonesia guide, with the method behind it and where to see the work in person.

Sources

Sejauh Mata Memandang — official site checked 22 October 2026
Jakarta Fashion Week — Sejauh Mata Memandang designer profile checked 22 October 2026
B Lab — Sejauh Mata Memandang in the B Corp directory checked 22 October 2026

Represent Sejauh Mata Memandang and spotted an error? Send a correction with a link to the record.

Quick answers

Sejauh Mata Memandang, answered

Who is behind Sejauh Mata Memandang?: Chitra Subyakto. Sejauh Mata Memandang is a slow and sustainable label based in Jakarta.
When was Sejauh Mata Memandang founded?: 2014, according to the sources listed on this page.
What does Sejauh Mata Memandang make?: Clothing and textiles, with a clothing take-back programme. It is known for hand-drawn, stamped and woven batik coloured with plant dyes.