01 / Essential answer
When was Rakuten Fashion Week Tokyo SS27?
Rakuten Fashion Week Tokyo SS27 ran 31 August–5 September 2026 at Shibuya Hikarie, Tokyo. The next edition, Rakuten Fashion Week Tokyo AW27, runs 15–20 March 2027. Dates confirmed by JFWO, checked 1 October 2026. Shows included yoshiokubo, ENFÖLD, KHOKI, soduk and others. Venues, cast and beauty teams vary by house.
| Dates | 31 August–5 September 2026 |
|---|---|
| City | Tokyo, Japan |
| Venue | Shibuya Hikarie |
| Season | SS27 |
| Status | Finished (as of ) |
| Next edition | Rakuten Fashion Week Tokyo AW27: 15–20 March 2027 |
| Official source | JFWO, checked 1 October 2026 |
02 / History
From Tokyo Collection to a unified platform
What is now Rakuten Fashion Week Tokyo traces to the Tokyo Collection, run informally by a designers’ council from the 1980s. In 2005, industry stakeholders — designers, manufacturers and apparel companies — reorganised the platform under a single body, the Japan Fashion Week Organisation (JFWO), giving Tokyo’s fashion calendar the unified structure it has today; the event’s own 20th-anniversary marketing for its 2025 season dates the platform to that 2005 founding.
03 / History
A changing roster of title sponsors
The JFWO signed a five-year partnership with IMG Fashion in 2010 to raise Tokyo’s international profile, and the following year Mercedes-Benz became the week’s first title sponsor, launching "Mercedes-Benz Fashion Week Tokyo." Amazon took over as title sponsor in 2016, branding it "Amazon Fashion Week Tokyo" and adding see-now-buy-now e-commerce features, before Rakuten became title sponsor in 2019 under the event’s current name.
04 / This edition
The 2027 S/S season
Rakuten Fashion Week TOKYO 2027 S/S, organised by the Japan Fashion Week Organization (JFWO), ran from Monday 31 August to Saturday 5 September 2026, primarily at the season’s official venue, Shibuya Hikarie. The organiser counted 27 collections: 24 official designer shows, four of them by first-time participants, and three partnership shows, with nine international participants.
The schedule opened with yoshiokubo and closed with soduk, and past TOKYO FASHION AWARD winners ANNA CHOI (formerly HAENGNAE), pillings, RequaL≡ and yushokobayashi showed during the week. Several shows were streamed on YouTube Live, and a Shibuya Hikarie collaboration offered public events including a street-snap project and a draw for show tickets.
- JFWO — Rakuten Fashion Week TOKYO 2027 S/S season close (9 September 2026) ↗
- JFWO — 27SS event information and show schedule (5 August 2026) ↗
05 / At a glance
Quick facts.
- —Its unified organising body, the Japan Fashion Week Organisation, was formed in 2005 out of what had previously been an informally run Tokyo Collection
- —Signed a five-year partnership with IMG Fashion in 2010 to raise Tokyo’s international profile
- —Carried three successive title sponsors — Mercedes-Benz from 2011, Amazon from 2016, and Rakuten from 2019
- —Widely described as Asia’s largest fashion week and one of fashion’s "Big Five" alongside New York, London, Milan and Paris
- —Streetwear label A Bathing Ape marked its 30th anniversary with a runway show at the event in 2023
- —The 2027 S/S edition ran 31 August–5 September 2026, primarily at Shibuya Hikarie (JFWO)
- —27 collections: 24 official designer shows, four by first-time participants, and three partnership shows, with nine international participants (JFWO)
Facts on this page are drawn from public record and organiser announcements, summarised in our own words. Last reviewed 1 October 2026. Corrections: desk@thecastindex.com.
06 / Faces & finishes
The look
Beauty credits are tracked by individual show, not attributed to the week as a whole.
- Hair credits
- Designer-appointed teams
- Makeup credits
- Designer-appointed artists
07 / Ones to watch
Who broke out at Tokyo?
The Cast Index desk is building the casting record for Rakuten Fashion Week Tokyo. New faces from this week will appear here as they are confirmed.
The full Rising board ↗