Modelling · Hamburg · Berlin · Munich
How to become a model in Germany
Apply through a Hamburg, Berlin or Munich agency’s own website, with natural photos and your height. Several publish minimum heights and ages, and Louisa holds a weekly open call. Where an agent places a model in employment, German law caps its fee and bans advance payments; children need official approval for photo shoots.
Official application routes
Which modelling agencies in Germany can I apply to?
Each link goes to the agency’s own application page or official contact route — never a third party. Details are as each agency publishes them; where an agency publishes nothing, we say nothing.
-
Hamburg
MODELWERK
- How to apply
- online form
- Boards
- Women · Men · Development · Curves · Icons
- Height
- Minimum 170cm for women on the German page (173cm on the English page) and 183cm for men; any height for creators.
- Age
- Women and Curves from 14, men from 16, Icons from 35.
- What to send
- Two close-ups (one neutral, one smiling), a half-length and a full-length photo — they don’t have to be professional — plus age, height and hair and eye colour.
- Verify a scout
- Call the agency on 040 88 30 73-0.
- Address
- Rothenbaumchaussee 1, 20148 Hamburg
Says it will never ask for underwear or nude photos or require payment in advance, and warns that people pose as its scouts. Its separate Academy course is paid; the application is not. Source ↗
Modelwerk application form -
Berlin
ICONIC Management
- How to apply
- online form
- Open call
- Iconic says it does not hold open calls.
- Boards
- Image · Iconic · Mainboard · Development · Talents
- Height
- The form asks for your height. The page states no minimum.
- What to send
- Front, side and full-body photos — think passport photo rather than fashion shoot; no portfolio needed — plus height, date of birth, sizes and hair and eye colour.
- From abroad
- Says it is looking for talent wherever in the world that takes it.
- Verify a scout
- Email safety@iconicmanagement.com if in doubt.
- Address
- Meinekestrasse 26, 10719 Berlin
Warns that people falsely claim to work for Iconic and asks you to verify anyone before responding. Source ↗
Iconic “Become Iconic” form -
Hamburg
MODEL MANAGEMENT
- How to apply
- online form
- Open call
- Personal introductions by arrangement.
- Boards
- Main Board · Development · Curve · Men · Special Projects
- Height
- At least 1.73m for women and 1.83m for men.
- What to send
- Three photos for the online form: close-up, waist-up and full-length.
- Address
- Hartungstraße 5, 20146 Hamburg
-
Berlin
SEEDS Management
- How to apply
- online form
- Open call
- Seeds says there are no walk-ins.
- Boards
- Female · Male · Munich · Media
- Height
- The form asks for your height. The page states no minimum.
- What to send
- Close-up, profile, medium and full-body photos, plus height, hair and eye colour and date of birth.
- Verify a scout
- Call the agency on +49 (0)30 44 01 34 0.
- Address
- Husemannstr. 9, 10435 Berlin
Says it will never ask for naked pictures over Facebook or Instagram, never arranges appointments via Skype and never asks for prepayment. Source ↗
SEEDS application form -
Munich
LOUISA MODELS
- How to apply
- online form and open call
- Open call
- Every Wednesday, 10am–12pm and 2pm–4pm, at its Munich and Hamburg offices.
- Boards
- Women · Men · Image · Main · Development · Curvy · Classics
- Height
- Minimum 5ft 8in (1.74m on the German page) for women and 6ft (1.84m) for men; the open call lists 1.74–1.80m for women and 1.84–1.90m for men.
- What to send
- Four natural photos with no make-up against a neutral background in daylight — professional photos are not needed — plus height and measurements.
- Address
- Ebersberger Strasse 9, 81679 Munich
-
Munich
MUNICH MODELS
- How to apply
- online form
- Boards
- Image · Main · Development · Classic · Talent
- Height
- Minimum 175cm; younger applicants who are still a little shorter are encouraged to apply. Represents women only.
- What to send
- A close-up, a profile and a full-body shot — not professional and not retouched — plus date of birth, location, height and Instagram.
- Verify a scout
- Check against the contacts on its website; the office is +49 (89) 389 98 30.
- Address
- Siegfriedstraße 17, 80803 Munich
Says its only official contacts, emails, phone numbers and social handles are those listed on its contact page. Source ↗
Munich Models “Become a model” form -
Hamburg
M4 Models
- How to apply
- online form
- Boards
- Women · Men · Social Media
- Height
- Women from 1.74m and men from 1.84m.
- Age
- Women from 14, men from 16.
- What to send
- At least two JPG photos (up to four, 2MB each), plus your age and height.
- Address
- Rothenbaumchaussee 79, 20148 Hamburg
-
Hamburg
OKAY Models
- How to apply
- Boards
- Women · Men · Classics · Curve · New Faces
- Height
- For women, a minimum height of 1.75–1.80m.
- Age
- From 17.
- What to send
- Private snapshots — a full-body picture and a portrait — with your measurements, by email to email@okaymodels.com or by post; professional photos are not necessary.
- Address
- Am Schilfpark 15, 21029 Hamburg
-
Hamburg
Le Management Hamburg
- How to apply
- online form
- Height
- The form asks for your height. The page states no minimum.
- What to send
- A portrait, a profile headshot and a full-height photo in natural daylight with no editing, filters or make-up, plus your height.
- Address
- Görttwiete 16, 1st floor, 20459 Hamburg
How it works
How do agencies in Germany recruit?
- Applications go through agencies’ own forms or email. Iconic and Seeds say they hold no open calls or walk-ins; Louisa holds an open call every Wednesday in Munich and Hamburg. Louisa Models — become a model ↗
- Professional photos are not needed: Modelwerk, Louisa, Munich Models and OKAY all say snapshots are enough. Modelwerk — apply ↗
- Published requirements vary: Modelwerk and M4 accept women from 14 and men from 16, OKAY from 17, and several agencies set minimum heights. M4 Models — application ↗
- Agencies reply only if interested: Seeds notifies successful applicants only, and Louisa contacts you only if it wants to represent you. SEEDS — apply ↗
- The Federal Employment Agency’s artist placement service (ZAV) also places fashion and advertising models, and says it charges no placement commission. ZAV-Künstlervermittlung — Werbung / Models ↗
Fees, contracts and safeguarding
What are the rules in Germany?
- Employing children — under 15, or still in full-time compulsory schooling — is prohibited, except where the supervisory authority grants an exception for events. Jugendarbeitsschutzgesetz § 5 ↗
- On application, the authority may allow children to take part in advertising events and film and photo shoots for limited hours (up to two hours a day for ages 3–6, three hours for older children), with written parental consent and a medical certificate no more than three months old. Jugendarbeitsschutzgesetz § 6 ↗
- A private placement agent may charge a jobseeker only if a job actually results, must agree the fee in writing, and may not demand or accept advance payments. SGB III § 296 ↗
- For placing photo models, advertising models and mannequins in employment, the agent’s fee is capped at 14 per cent of the model’s pay including VAT, or 18 per cent for jobs of up to seven days. Vermittler-Vergütungsverordnung § 2 ↗
Under 18? Involve a parent or guardian at every step. Read the under-18 guide ↗
FAQ
Modelling in Germany, answered
Can a German model agency charge me a fee?
- When an agent places you in employment, it may not demand advance payments, and its fee for placing photo models and mannequins is capped at 14 per cent of your pay (18 per cent for jobs of up to seven days). Modelwerk and Seeds say they never ask for payment in advance.
Is there a minimum height?
- Many German agencies publish one: Munich Models asks for 175cm, M4 1.74m (women) and 1.84m (men), and Model Management 1.73m and 1.83m. Iconic and Seeds publish none and ask for your height on the form.
Can children model in Germany?
- Only with approval from the supervisory authority, which can allow children to take part in advertising and photo shoots for limited hours, with written parental consent and a medical certificate no more than three months old.
Sources
Where this comes from.
Other countries